
Colors on the Color Wheel and Primary Color Theories in the U.S.
Primary, secondary and tertiary colors on the color wheel, and how designers use color theory and complementary pairs to build memorable logos.
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The Logo Design Dallas blog shares practical advice on logo design, branding and growing a business in Dallas and across Texas, from color theory and logo sizes to startup ideas and marketing strategies.
Latest articles

Primary, secondary and tertiary colors on the color wheel, and how designers use color theory and complementary pairs to build memorable logos.

Protect your daycare’s brand from copycats. Learn how trademarks differ from copyright and the basic steps to trademark your daycare logo.

Five common daycare logo mistakes, from the wrong colors and fonts to cluttered designs, and how to avoid them for a warm, memorable brand.

A great daycare logo builds trust with parents at first glance. Learn the elements, colors, fonts and imagery that make a daycare logo memorable.

Where and how to use your logo, from business cards and websites to packaging and email signatures, to build a consistent brand identity.

Commonly recommended logo and image sizes for major social platforms, websites and print, plus tips for keeping your logo sharp everywhere.

A scalable logo looks as good on a favicon as on a billboard. Learn why scalability matters and how to build a scalable logo in Illustrator.
A custom logo starts with understanding the client’s vision. Here are the steps from consultation and sketching to final tweaks.

A high-resolution logo stays sharp on screens and in print. Learn what resolution means, how PPI and DPI differ, and why vector files matter.
What makes a logo unique and effective? Learn the key qualities of a strong logo and practical tips designers use to build one.

A unique, well-designed logo tells customers what makes you different. Here is how a logo helps your business stand out from competitors.
A logo is often a customer’s very first impression of your business. Learn what a good logo communicates and how it supports effective branding.
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